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Political Studies Association Political Marketing Group Meeting 2017
The Role of Political Marketing and the Future of the Labour Party in the UK
Venue: The Old Fire Station: University of Salford
1.00pm Arrival and Tea and Coffee
1.15pm Welcome and Introductions
Session 1: Chair: Professor Sunil Sahadev
1.30pm Dr. Peter Reeves (University of Salford), The Role of Political Marketing and the Future of the Labour Party in the UK
2.00pm Prof. Dominic Wring (University of Loughborough), The Politics of Marketing the Labour Party Revisited
2.30pm Dr. Harry Pitts (University of Bristol) and Matt Bolton, Corbynism, personalised critique and the ambivalence of left populism
Session 2: Chair Dr. Nicholas Kang-Riou
1.30pm Dr. Darren Lilleker (University of Bournemouth), Building Momentum: Labour, relationship marketing and the Corbynista movement
2.00pm Paula Keaveney (Edge Hill University), Setting out its stall - how did Labour use its 2017 party conference to build its brand?
2.30 Nathan Appleby (University of Salford), Did external social media activity have an impact on the Labour Party’s 2017 General Election campaign?
3pm Round Table Discussions – The Future of Labour
3.45pm – Conclusions and Thanks
Prior attendance booking is compulsory, and if you wish to attend you should email: firstname.lastname@example.org
Numbers are limited so the event organisers will email to confirm you place with joining instructions.
Schedule may be subject to change